Press Release

3rd Annual "OJ All Day" Festival Showcases Independent Music

June 19 and 20 at Brooklyn Lyceum

For songwriters and performers working in New York's sprawling music scene it helps to have an anchor point, a support system, a community. On Friday and Saturday, June 19 and 20, the third annual OJ All Day festival will showcase nearly 40 musical groups and artists who are connected through Olive Juice Music, a recording studio, record label, music distribution site and nerve center for independent groups and performers. This year the festival moves to a larger venue, the Brooklyn Lyceum, a former public bath house at 227 4th Avenue in Brooklyn. The festival's live performances run on two stages, from 7 p.m. to 1 a.m on the 19th, and from 2 p.m. until 2:30 a.m. on Saturday the 20th. Also featured is an all-night dance party, a clothing and book exchange, a craft fair and vendor tables, and an OJ bricks and mortar record shop. Tickets are $12 in advance, $15 at the door and are good for both days. For more information visit: 2009.ojallday.com.

The artists playing this year are a diverse group representing the best of New York's independent musicians. Included are the ecstatic and wild sounds of Dufus, the delightfully droll narratives of the Trachtenburg Family Slideshow Players, the loose-limbed rock and roll of Schwervon! and Susan Hwang's accordion-borne songs about such matters as parking, planning, zombies, and the devil. Also featured are the unusual and beautiful sounds of Ching Chong Song, the tales of wildlife in the City by Urban Barnyard, Shilpa Ray's wailing vocals accompanied by harmonium, and appearances by The New York Howl, Peggy Sue, The Wowz, and Toby Goodshank (formerly of the Moldy Peaches).

Olive Juice Music started in 1999 as a collective of musicians who joined together to promote their music. Although it is now run under the proprietorship of Matt Roth, one of its founders, it maintains the communal spirit that started it. "Without the involvement of the musicians who play in the festival there is no way we could put it on," said Roth. "This is a true community of artists coming together to create something that is larger than what anyone could do individually."

Formal Friday

OJ All Day's Friday night kick-off is a black-tie affair for performers and audience members. Of course 'formal' is up to the discretion of the wearer, and is sure to be treated with innovative style from this musical community.

Saturday All Day

Saturday features twelve hours of performances starting at 2 p.m.

Other events during the day include:

  • Clothing and Book Swap: Bring lightly used clothing and books for exchanging. All leftovers from the swap will be donated to Housingworks.
  • Handmade clothing, crafts and art displayed and for sale.
  • Book Vendors - including Bluestockings bookstore and Rocketship Comics
  • OJ Bricks and Mortar - all your favorite OJ music for sale the old fashioned way.
  • Rock Star Hair: local stylist Topher provides that dream-do
  • Tattoos: local tattoo artist, Tasha Rubinow of New York Hardcore provides that dream tattoo
  • OJ All Day Raffles for CDs and other goods and services from local vendors
  • Massage by Michelle, for a between-band break

Saturday All Night

The festival wraps up with an all-night dance party featuring DJ Black Helmet.

OJ All Day After

There's nothing like omelettes and Bloody Marys to help with the process of recuperating from an all night party. On Sunday, from 1 to 4 p.m., Sidewalk Cafe is the site of a day after gathering where OJ All Day ticket-holders will receive a $3 discount off the restaurant's $13 brunch with the option of purcasing an additional drink for just $3. Sidewalk Cafe, the restaurant, music club, and hangout is at 94 Avenue A at 6th Street. OJ DJ BK will spin some tunes, drawing from the archive of Sidewalk's sound board recordings, cuts from OJ cds, and other recordings showcasing his eclectic taste.

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